On 1 July 2026, Lawyer Arm Supasit Siri of Wongsakorn Law Firm, acting as the legal counsel for renowned Thai singer Hai Arpaporn Nakornsawan, attended a press conference at the Technology Crime Suppression Division 2 (TCSD Division 2) regarding a high-profile case that has attracted widespread public attention. The case involves the unauthorized use of artificial intelligence (AI) to create deepfake videos using Ms. Hai’s face and voice to promote online gambling websites. The unauthorized content has damaged her reputation and could mislead the public into believing that she is associated with those gambling websites.
At the press conference, the Cyber Crime Investigation Bureau, under the direction of Pol.Lt.Gen. Surapol Prembut, Commissioner of the Bureau, assigned Pol. Maj. Gen. Chatphandakan Klaiklueng, Deputy Commissioner, and Pol.Maj.Gen. Siriwat Deepor, Commander of Technology Crime Suppression Division 1, together with relevant officers, announced the results of an operation against the online gambling network KFC888. The investigation found that the website had an annual cash flow of more than 2.5 billion baht. Officers also discovered that the network had used AI technology to generate images and voice recordings that imitated Hai Arpaporn Nakornsawan in advertisements designed to persuade the public to gamble online, even though she had never given permission and had no connection whatsoever with the website. The case highlights a new form of cyber threat arising from the misuse of AI technology.
Further investigation revealed that a Payment Gateway service provider was involved in processing financial transactions for the online gambling website. As a result, officers carried out search operations at two targeted locations, where they seized computers, mobile phones, and a large number of important documents for use as evidence in the legal proceedings. In addition, summonses have been issued to individuals connected to the case. The investigation is also being expanded to identify other members of the network, while authorities continue tracing financial transactions in order to locate and seize assets that may have been obtained through illegal activities.
Following the incident, Hai Arpaporn Nakornsawan shared a message with the public, especially those whose identities have been impersonated or whose images, voices, or personal information have been used online without permission: “Don’t be afraid to file a police report. Don’t be afraid to consult a lawyer. There is nothing embarrassing about it. If you discover that your personal information has been used without your permission, take action immediately.” Her message highlights the importance of protecting one’s legal rights and not allowing offenders to remain unpunished and continue harming others.
According to Lawyer Arm Supasit Siri, handling online crime cases today involves more than simply collecting evidence or filing a police report. An equally important step is planning the legal strategy and carefully analyzing the facts before entering the legal process. Decisions made at each stage of a case may affect its direction, the ability to identify and apprehend the offenders, and the collection of additional evidence later in the investigation. A well-planned legal strategy from the very beginning can improve the effectiveness of the case and reduce the risk of mistakes that may affect the rights of the victim.
Based on its experience in handling and advising on cybercrime cases, Wongsakorn Law Firm has found that many victims file a police report immediately without first preparing sufficient evidence or carefully planning their legal strategy. As a result, some may miss the opportunity to preserve important evidence or take certain actions that could benefit the case. For this reason, consulting a lawyer at an early stage is an important factor in helping ensure that legal proceedings are handled more effectively and thoroughly.
Wongsakorn Law Firm would like to take this opportunity to remind artists, actors, influencers, content creators, students, internet personalities, and the general public that the use of AI technology to create fake faces, voices, or videos of individuals for product advertising, fraud, or the promotion of online gambling websites is becoming increasingly common. If you discover that your identity has been impersonated, or that your image, voice, or personal information has been used without your permission, you should preserve all available evidence and seek legal advice as soon as possible to protect your rights and minimize potential damage.
Wongsakorn Law Firm would like to thank Hai Arpaporn Nakornsawan for placing her trust in Lawyer Arm Supasit Siri as her legal counsel in this important case. The firm remains committed to providing legal advice and representation in online crime cases, unauthorized use of images, AI-related impersonation and deepfake cases, and other identity fraud cases, with the goal of protecting the rights of victims to the fullest extent possible. If you are facing a similar situation, you should consult a lawyer as early as possible to develop an appropriate legal strategy before filing a police report. Careful planning from the beginning can help ensure a more effective legal process and better protect the interests of the victim throughout the justice system.